Job Description

Location: Portland, Maine (Hybrid)

Hours: 20 - 40 hours per week (days of the week and time of day vary depending on season and event schedule)

Start Date: ASAP

TO APPLY

Candidates meeting the below qualifications are encouraged to apply by emailing winewise@winewiseevents.com with your cover letter and resume using the subject line: “Content Creator & Media Manager at Wine Wise.” It’s essential to include both your resume (which tells us about your experience) and your cover letter (to tell us why you think you are the best person for this very awesome job). We are only able to respond to applicants who submit both, and we feel might be a match for our team.

We look forward to hearing from you!

POSITION SUMMARY

Wine Wise is seeking a talented, creative, motivated, and organized Social Media & Content Manager to lead our digital storytelling across social platforms, email, blog, and advertising channels.

This role will manage and create high-quality content that captures the heart of the Wine Wise experience—celebrating great wine, delicious food, and the people who make our community so special. The right candidate thrives on bringing stories to life through engaging video, photography, and copy that drive excitement, participation, and engagement.

• Manage Instagram, TikTok, and Facebook, including daily stories, 3+ reels/posts per week, and engagement strategies to grow and maintain audience interaction.
• Monitor platform trends, algorithm changes, and performance metrics to optimize content strategy.
• Capture and edit photos and videos at Wine Sails, Wine & Food Walks, Wine Club events, and other activities.
• Produce content for some aligned email campaigns, including graphics, GIFs, and copy.
• Draft, design, and publish blog content, including visuals, photography, and copy.
• Create marketing assets for digital ads, web pages, newsletters, and other promotional campaigns.
• Update and maintain Wine Wise website content to ensure accuracy, seasonal refreshes, and brand consistency.
• Plan and execute campaigns and seasonal initiatives, contributing to content calendars and overall marketing strategy.
• Collaborate with internal team members, chefs, partners, and other collaborators on content creation and campaigns.
• Brainstorm and pitch creative ideas to expand and grow our social media audience, increase engagement, and enhance brand awareness.
• Coordinate and schedule professional and efficient photoshoots and video shoots.

ABOUT THE CANDIDATE

You thrive behind the camera and on social media, capturing moments that engage and inspire. Proactive, detail-oriented, and eager to learn, you bring energy, curiosity, and a passion for consistently crafting content that looks beautiful and performs even better. Strong writing skills are a strong plus! The desired candidates possess a strong work ethic, outstanding time management, organization, communication, and computer skills, the ability to think strategically and creatively, flourish in a fast-paced and dynamic work environment, be detail-oriented, and have a passion for quality work, all of which are essential to success in this position. Wine knowledge is not necessary.

ABOUT WINE WISE

Since 2010, Wine Wise has curated unparalleled wine education experiences in Portland, Maine, offering engaging and interactive opportunities for individuals to enrich their wine knowledge and experiences with our Wine Sails, Wine & Food Walks, and Wine Club in Portland, Maine, as well as domestic and international Small Group Wine Region Trips. In 2025, Wine Wise’s highly acclaimed Wine Sails attracted customers from 111 Maine cities and towns, 49 states, and internationally.

As a locally owned and community-driven business, Wine Wise fosters deep connections within the Greater Portland community and collaborates with numerous small, local businesses in the restaurant, beverage, and marine sectors, while also drawing a significant and growing number of newcomers to Maine for world-class wine experiences.

REQUIRED SKILLS & CHARACTERISTICS

• Strong fluency in major social media platforms and trends
• Strong understanding of content strategy, storytelling, and community engagement
• Excellent communicator
• Highly organized, reliable, and detail-oriented
• Proactive, self-motivated, and resourceful
• Creative thinker with a strong sense of brand voice and aesthetics
• Passion for doing quality work
• Excellent at follow-through and follow-up.
• Strong computer skills (Microsoft Office)
• Strong work ethic
• Excellent written and oral communication skills — strong writing skills are a plus
• Proactive and self-motivated
• Team player with a positive attitude
• Eager to learn and grow in the role
• Resourceful and reliable
• Professional demeanor and ability to handle sensitive information

COMPENSATION

• Competitive hourly rate based on experience
• Wine Wise event perks and professional growth opportunities.

IMPORTANT INFORMATION

• Education: A Bachelor’s degree is strongly preferred but not required. Industry experience or familiarity is a strong plus. We are open to an entry-level candidate.
• Experience: 0-2 years.
• Reports to: Erica Archer, Owner of Wine Wise
• Location: A hybrid position that requires the team member to have a valid driver's license, reliable transportation, and live within a short drive of Portland, Maine.
• This is a permanent position with room for long-term growth. We’re seeking team members interested in a long-term role.

Job Type: Part-time

Pay: $28.00 - $32.00 per hour

Benefits:

• Paid time off

Ability to Commute:

• Portland, ME 04101 (Required)

Work Location: Hybrid remote in Portland, ME 04101

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